Friday, November 25, 2016

TGIF 11.25.16

The year is slowly coming to a close and it has been another very productive year for Michael. This year alone, he has played a mutant, a lighthouse keeper, the sexiest gypsy known to mankind, and an assassin. I will have watched all four of his 2016 released films in the theater, even driving 250 miles to watch one. That's dedication! I had Thanksgiving dinner with friends from work at our boss' house in Beverly Hills, and as I drove back home, I noticed lots of signage for Assassin's Creed. Driving around at night on a holiday lends a different perspective of looking around LA instead of being so focused on vehicles inching along the road with you. I passed two Assassin's Creed billboards on La Cienega Blvd in route to Eastbound I-10 - I don't know if this is typical in LA, but it was exciting to see Michael's new film billboard advertising featured on both sides - diagonally across from each other - on such a busy avenue, commanding your attention to go see this movie!

Michael will be putting out all the stops in promoting this film and he will be on the American morning and late night shows to talk about it in a matter of weeks. Michael has always shown an enthusiasm for all the films he promotes, but it would be interesting to see how he goes about promoting AC because he's not only starring in it, but he's producing it as well (with DMC Film), and that will give him even more of a reason to put in overtime in promoting Assassin's Creed to ensure its box office success.

FF@FB is really coming along really well. In just the past week, it has received a lot of Likes, and it's looking like we could hit 1,000 likes before year's end. Please help us reach this goal by sharing the link to FF@FB.  And with my new life here in Los Angeles, although I'm still adjusting to my new job and dealing with the commute, my focus on FF is still 100% and it's my hopes that now that I'm LA based, I can get some initiatives going that will help FF further develop and bring more exclusives to FF readers. Everyday I see new social media accounts opening up promoting Michael Fassbender. Twitter and Facebook have the audacity to 'inform' ME of new Michael Fassbender subject accounts that may be of interest to me. Really? These are new fans (or people wanting to make money from adverts on these websites) who are just discovering him and are now wanting to toss their hat into the busy ring of Fassbender fan sites that have been around for 10 years. The Internet is huge and there's room for everyone, but a new fan page has a lot of catching up to do to demonstrate the dedication and sincerity that comes with managing a fan page for a popular actor like Michael Fassbender. Some of these web pages are already in bed with advertisers, and in my opinion, that's not a fansite, it's a money making web page capitalizing on the name of a popular celebrity. You have your FANsites, you have your FANblogs (like FF), and you have WEBsites that uses the name of a celebrity to get you to visit the page and to click on their ads.

Expect more of these sites of open up as Michael's celebrity stock goes up another notch or two with the success of Assassin's Creed. And expect the fandom to swell a bit more with new fans because of Assassin's Creed.

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